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Annual Multimedia Award 2015 SILBER App

Bring the fans into the game: The Hertha heroes app

The Hertha heroes second-screen app adds a new dimension to the game. Hertha BSC fans vote for the hero of the match live in the stadium and receive information on the line-up, live statistics, background information and a look behind the scenes — with pictures uploaded by players and people responsible for the exclusive "hero cam". The club's main sponsor — Deutsche Bahn — therefore becomes part of the game and does not only bring the fans into the stadium, but also brings them into the game.

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