Mercedes-Benz.com Relaunch

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Bronze at Official Honoree at Webby Awards Automotive Brand Contest Best of the Best Bronze at Winner at  dot award: communication design 2012 Gold at Annuel Multimedia Award Nomination at Econ Award Silver at CommAward

Brand magazine - the innovative online format, which is available worldwide

The objective of the relaunch was to make Mercedes-Benz.com a central international hub for all brand topics and to make it a benchmark due to its appeal and relevance. The digital heart of the brand is shaped by staging, involvement and emotional engagement. Previously independent platforms - Mercedes-Benz TV, Mercedes Magazine Online, Mercedes-Benz Reporter, Fashion and Golf - have all been brought together on one platform.

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